If you are reading this, you must already know about Search Engine Optimization. Optimizing your site for search engines can be either on-site or off-site.
On-site search engine optimization involves making some adjustments to your site to help you get visibility on search engines. Google always maintains that you should design your site without search engine in mind. Ask yourself, would I be doing this if there were no search engines? If you have designed your site this way, you are almost home and dry as far as on-site SEO is concerned.
You might have designed your site according to recommendations above but still has problem with SEO. Why? There are items on the website the search engine cannot see.
E. g. The text written on images or flash. Therefore, it is a good practice to always use alt text in your photos.
Using alt tags in images is not only good for SEO but also healthy for your website. This alt text is what shows in place of your image whenever the image is not loaded due to one reason or the other.
Tips like this and more are what you will get from this FREE SEO ebook authored by guys at Google themselves
You will find it very useful!
HOPE THIS HELPS!
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